2 AGRIBUSINESS – 2.19-2 - MARKETINGSTRATEGIES 4-5 FOR YOUR BUSINESS

 

ORGANIC FARMING COURSE AGRO-ECONOMY
2 AGRIBUSINESS – 2.19-2 - MARKETINGSTRATEGIES 4-5 FOR YOUR BUSINESS







 
Production without having a Marketing Strategy is meaningless!
Many new entrant farmers will grow a variety of crops, and 3 quarters of the time come out with one common question!  "Where do I sell my produce?"
 
 
4. Offer a free consultation:
When it comes to professional services, people want access to expertise. If you have done a good job of positioning yourself as an expert or authority in your niche, promoting a free consultation is a great way to generate new leads. If you have a good interpersonal sales process in place, it also sets you up to close a large percentage of leads.
 
5. Incentivize employees to refer new clients:
Referrals are one of the best ways to find new customers, and who is better suited to obtain referrals than your current staff? Your employees know your product or service. They know your customer base. Some of them will take initiative without financial motivation, but most won’t, and those you bring in new business should be encouraged to repeat the process with financial or otherwise meaningful reward.
  
KOZI YA KILIMO HAI KILIMO-UCHUMI
2 KILIMO – 2.19-2 - MIKAKATI YA MASOKO 4-5 KWA BIASHARA YAKO
 
Uzalishaji bila kuwa na Marketing Strategy hauna maana!
Wakulima wengi wapya watapanda aina mbalimbali za mazao, na robo 3 ya wakati hutoka na swali moja la kawaida! "Nitauza wapi mazao yangu?"
 
4. Toa mashauriano bila malipo:
Linapokuja suala la huduma za kitaalamu, watu wanataka kupata utaalamu. Ikiwa umefanya kazi nzuri ya kujiweka kama mtaalamu au mamlaka katika niche yako, kukuza mashauriano ya bure ni njia nzuri ya kuzalisha miongozo mpya. Ikiwa una mchakato mzuri wa mauzo kati ya watu wengine, pia hukuweka karibu na asilimia kubwa ya wanaoongoza.
 
5. Watie motisha wafanyakazi kuelekeza wateja wapya:
Marejeleo ni mojawapo ya njia bora zaidi za kupata wateja wapya, na ni nani anayefaa zaidi kupata marejeleo kuliko wafanyakazi wako wa sasa? Wafanyakazi wako wanajua bidhaa au huduma yako. Wanajua msingi wa wateja wako. Baadhi yao watachukua hatua bila motisha ya kifedha, lakini wengi hawatafanya, na wale unaowaletea biashara mpya wanapaswa kuhimizwa kurudia mchakato huo kwa malipo ya kifedha au vinginevyo.


 

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